Product/Brand Management Analyst prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Being a Product/Brand Management Analyst partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Additionally, Product/Brand Management Analyst utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typically requires a bachelor's degree. Typically reports to a manager. The Product/Brand Management Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Product/Brand Management Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Job Responsibilities include, but are not limited to:
• Executing routine administrative and clerical tasks, handling both routine and non-routine assignments, including special projects.
• Overseeing and managing the operational aspects of ongoing projects.
• Managing, scheduling and preparing status reports.
• Writing, typing meeting minutes, data entry, badging, and document preparation.
Qualifications
Required Education and Experience:
• Bachelor's degree; additional years of experience can be considered in lieu of degree.
• Expert-level abilities in Microsoft Office, particularly Excel, Word, and PowerPoint.
• Proficiency in Microsoft Project (biggest requirement)
• Experience maintaining a schedule in Microsoft Project.
• High level of attention to detail, exceptional organizational skills, strong time management abilities, and adaptability under pressure to meet frequent deadlines.
• Strong research skills.
• Ability to work well within a team and communicate well both orally and written.
• Ability to maintain confidentiality.
Compensation: $22-35/hour
Clearance Requirement:
Must be a US Citizen with the ability to obtain a public trust clearance.