Marketing Specialist jobs in Ohio

Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Creates, conveys brand messages and improves brand awareness. Being a Marketing Specialist develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing. May coordinate involvement in conferences, exhibitions and marketing seminars. Additionally, Marketing Specialist typically requires a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. The Marketing Specialist gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Marketing Specialist typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Digital Marketing Specialist
  • Full Spectrum Marketing (FSM)
  • Akron, OH FULL_TIME
  • FSM Job Description – Digital Marketing Specialist

    Position Summary

    Responsibilities for this position include the ongoing success of FSM’s client partners’ digital marketing campaigns. This role is responsible for assisting the implementation of digital marketing strategies, focusing on search engine marketing through paid and organic mediums. Embracing FSM’s core values, the perfect Digital Marketing Specialist candidate for FSM understands search marketing, research, reporting, and the real business impact of what they do.

    FSM’s ideal Digital Marketing Specialist must have:

    • An interest in people AND search marketing: Sure, anyone can look stuff up on Google - you have to know why someone is searching that idea with those keywords
    • You want to know why: It’s more than what happened - you need to know why
    • Passion about helping businesses and nonprofits grow: You realize that businesses and nonprofits are the backbones of any community, and you are passionate about doing what it takes to help them thrive!

    Primary Responsibility – Task and Project Management

    • Effectively implement/execute tasks that support the success of a digital marketing campaign
    • Research, execute and report on paid campaigns on Google, Bing, and Social (YouTube, Facebook, LinkedIn, etc.)
    • Continually optimize digital campaigns through A/B testing, content management, metadata, keyword research, and testing/analysis
    • Evaluate and understand lead attribution & data tracking for all digital campaigns
    • Collaborate on research, ad copywriting, optimization efforts, and client-facing meetings/deliverables
    • Monitor and report the performance of campaigns and promotional efforts, along with providing recommendations for improvements
    • Setting up and maintaining ongoing KPI dashboards on a daily/weekly basis
    • Evaluate data and recommend improvements or changes per KPI reporting
    • Maintain awareness of client business goals and how they are impacted by digital work
    • Audit and identify the need for technical or content-based SEO tasks that are needed for a specific client/website
    • Maintain high levels of current best practices in successfully managing PPC, SEO, LBL, and social platforms
    • Review and analyze websites for content and keyword ranking needs
    • Review and implement technical optimizations to help websites reach SEO business goals
    • Ability to prepare and present client-facing documents and tasks
    • Build expertise in search engine marketing, working toward mastery

    Measure: Accuracy, impact, and speed of work.

    Skill Set

    • Optimization experience of search (Paid & Organic) and other digital marketing channels.
    • Google Ads certification is preferred
    • Google Analytics certification is preferred
    • Google Tag Manager capabilities
    • Strong written and verbal communication skills
    • Marketing communications experience is required
    • Ability to present data, ideas, and research to internal teams
    • Success executing complex, large-scale campaigns
    • Ability to work independently as well as with a team
    • Analytical mindset, possessing the ability to evaluate data, interpret results, and turn results into successful ideas
    • Client-first, service mentality

    Education and Experience

    • Bachelor’s degree in marketing, communications, business, English, or related field
    • 1-2 years of experience in search or digital marketing

    Full Spectrum Marketing provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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  • 15 Days Ago

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Purchasing Specialist
  • Applied Marketing Services Inc
  • Westlake, OH FULL_TIME
  • PURCHASING SPECIALIST HIRING IMMEDIATELY! OxyGo / Applied Home Healthcare Equipment, has an immediate full-time opening for a Purchasing Specialist at our location in Westlake, Ohio. We are a B2B, 27-...
  • 20 Days Ago

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Data Entry Specialist - Bonuses
  • Sales and Marketing Partners
  • Columbus, OH FULL_TIME
  • We are looking for a Data Entry Operator to update and maintain information on our company databases and computer systems.Data entry operator responsibilities include collecting and entering data in d...
  • Just Posted

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Accounts Receivable - Credit Specialist
  • Applied Marketing Services Inc
  • Westlake, OH FULL_TIME
  • Accounts Receivable/ Credit Specialist Westlake, OH Hiring Immediately!! OxyGo HQ Florida, LLC is headquartered in Orlando, Florida and the parent company, Applied Home Healthcare Equipment, is locate...
  • Just Posted

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Senior Digital Media Specialist
  • Orchard Digital Marketing
  • Cincinnati, OH FULL_TIME
  • About the Agency Orchard is a full-service digital marketing agency that seamlessly blends the ambition and intuition of digital natives with the acumen of proven brand and advertising experts. Ground...
  • 9 Days Ago

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Marketing Specialist (B2B Marketing)
  • Quantum Health
  • Dublin, OH FULL_TIME
  • Description Location: This position is located at our Dublin, OH campus with hybrid flexibility. Who we areFounded in 1999 and headquartered in Central Ohio, we’re a privately-owned, independent healt...
  • 4 Days Ago

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Marketing Specialist - Hybrid
  • Epsilon
  • Franklin, TN
  • Job Description Work schedule: HYBRID! Monday-Friday 8:30AM - 5:00PM CST in a team environment. Two days required to be ...
  • 6/8/2024 12:00:00 AM

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Senior Marketing Specialist
  • Sodexo
  • Foster City, CA
  • Unit Description: We are SodexoMagic! In 2006, Sodexo, Inc. joined forces with Magic Johnson Enterprises which resulted ...
  • 6/8/2024 12:00:00 AM

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Marketing Specialist
  • Top Stack
  • King of Prussia, PA
  • The Marketing Specialist encompasses a combination of marketing, analytics, and administrative responsibilities. The ide...
  • 6/8/2024 12:00:00 AM

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Digital Marketing Specialist
  • HealthTrust
  • Nashville, TN
  • Description Introduction Do you want to join an organization that invests in you as a Digital Marketing Specialist? At H...
  • 6/7/2024 12:00:00 AM

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Sales and Marketing Specialist
  • Shamrock Foods Company
  • Billings, MT
  • The Marketing Analyst will be responsible for building executive level analysis; providing business analytics and insigh...
  • 6/7/2024 12:00:00 AM

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Marketing Specialist
  • Maryland Center for Periodontics and Dental Implants PC
  • Pikesville, MD
  • Role Description This is a full-time, on-site role for a Marketing Director at Maryland Center for Periodontics and Dent...
  • 6/7/2024 12:00:00 AM

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Marketing Specialist
  • Alcorn Construction, Inc.
  • Denver, CO
  • We’re on the hunt for a creative collaborator that has a calling as a content creator and social media guru. This strong...
  • 6/7/2024 12:00:00 AM

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Digital Marketing Specialist
  • Music and Arts
  • Frederick, MD
  • As a Digital Marketing Specialist at Music & Arts, you will play a critical role in driving the success of our digital m...
  • 4/11/2024 12:00:00 AM

Ohio /oʊˈhaɪoʊ/ (listen) is a Midwestern state in the Great Lakes region of the United States. Of the fifty states, it is the 34th largest by area, the seventh most populous, and the tenth most densely populated. The state's capital and largest city is Columbus. The state takes its name from the Ohio River, whose name in turn originated from the Seneca word ohiːyo', meaning "good river", "great river" or "large creek". Partitioned from the Northwest Territory, Ohio was the 17th state admitted to the Union on March 1, 1803, and the first under the Northwest Ordinance. Ohio is historically know...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Specialist jobs
$67,148 to $91,892

Marketing Specialist in Alexandria, LA
An email marketing specialist doesn’t just make sure your emails are delivered, they can also help you to ensure you don’t end up in a spam filter.
January 26, 2020
Marketing Specialist in Fayetteville, NC
Along with strong creative and investigative skills, a marketing specialist usually has some formal education as part of the preparation process for a career in marketing.
February 02, 2020
Marketing Specialist in Green Bay, WI
Inbound Marketing Specialists should have experience in attracting customers to a brand or website through content campaigns.
December 20, 2019