Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Digital Marketing Strategist
Description:
Are you a technology-driven expert in multiple aspects of digital marketing who thrives on being on the cutting edge of the latest hi-tech? Are you ready to make an impact in your career by keeping an agency on their toes and moving forward with new technologies and solutions that will drive the future of marketing? If so, we would love to speak with you.
You are skilled across channels with deep knowledge base in:
Summary — The Digital Marketing Strategist manages the digital marketing strategy and efforts for CMA and its clients. Responsibilities include, but are not limited to crafting digital strategies, managing and implementing projects, timelines, and budgets; organizing and interpreting project analytics and metrics, making recommendations for ongoing campaign refinement; project strategy sessions with the account team and clients; managing and executing SEO/SEM, Programmatic, and Email Marketing campaigns. The DMS reports to the Director of Business Integration. This is currently a part time role with opportunity for growth and expansion to full time.
Core Values:
Major Responsibility Areas (MRAs):
Required Skills:
Core Competencies:
Education/Experience — Bachelor degree in marketing, communications, or related field. 4-5 years proven success in a similar role at an agency or digital media provider. Google certifications and Hubspot experience a plus.
Job Type: Part-time
Pay: $25.00 - $30.00 per hour
Expected hours: 20 per week
Benefits:
Schedule:
Work Location: In person