Database Marketing Manager jobs in Kentucky
Database Marketing Manager manages a staff of analysts responsible for the maintenance of the organization's marketing database. Develops strategy for targeted marketing campaigns and may be responsible for data extraction, list or lead generation, or evaluating effectiveness of marketing campaigns. Being a Database Marketing Manager requires a bachelor's degree in area of specialty. Typically reports to a head of a unit/department. The Database Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Database Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Recently Added Database Marketing Manager jobs
Marketing Manager - - Remote | WFH
- Get It Recruit - Marketing
-
Louisville, KY
FULL_TIME
-
Job Description
Join Our Dynamic and Supportive Team!
Are you driven, detail-oriented, and eager to make a significant impact? Do you thrive on taking on new challenges and working collaboratively across departments? If so, we invite you to become part of our innovative team. We are dedicated to delivering the most user-friendly experiences for our clients through a hands-on approach that meets and exceeds expectations.
Key Responsibilities
Develop creative briefs and guide creative direction to meet objectives for advertising and public-facing communications, including print, digital, and video assets.
Market through various channels and segment databases, working with large data sets.
Evaluate the impact of marketing programs on lead flow, pipeline, and return on investment.
Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring alignment of communications and messaging in all channels.
Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support.
Contribute to the content creation process through writing, editing, and presenting across various mediums, including webinars, blog posts, and emails.
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.
Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
Objectives
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
See the marketing "big picture" and help orchestrate and connect various marketing activities to the company's overall goals and priorities.
Grow the pipeline and revenue from both new and existing customers.
Lead the execution of marketing programs from start to finish, leveraging internal support and external agencies.
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies.
Partner with agencies and internal stakeholders to design, test, and evolve demand generation and lead-nurturing tactics.
Requirements
Bachelor's degree (or equivalent) in marketing, business, or a related field.
5 years of experience in a similar or related role in a dynamic B2B environment (preferably SaaS).
Proficiency with marketing automation and CRM tools.
Experience in building complex marketing programs and reporting on results.
Exposure to digital and direct response marketing.
Competence as a creative writer with an eye for great emails and landing pages.
Strong project management skills.
Strong problem-solving ability, including metrics-driven thinking.
Ability to travel as necessary.
Excellent interpersonal skills, both written and verbal.
Ability to effectively prioritize, meet established goals, and perform in a fast-paced environment.
Ability to proactively and independently identify and resolve issues in a timely fashion.
Able to work independently and collaboratively.
Ability to maintain confidentiality of information and exercise good judgment.
Meticulous attention to detail and excellent critical thinking skills.
A strong work ethic and a desire to continually grow and develop professionally.
High emotional intelligence, adaptability in uncertain situations, and a collaborative approach that values every task, regardless of size.
Adaptable and comfortable in a growing and flexible company.
What We Offer
Competitive compensation and benefits packages.
Professional development opportunities.
A vibrant work environment where innovation and collaboration are encouraged.
Join us and contribute to a team that values creativity, collaboration, and the drive to excel. We look forward to welcoming someone who shares our commitment to excellence and innovation!
Employment Type: Full-Time - 4 Days Ago
Marketing Activation Manager
- BRAINBOX Intelligent Marketing
-
Lexington, KY
FULL_TIME
- Job DescriptionDo you enjoy sports, travel, planning and executing events from beginning to end and delivering results for national clients and brands? Do you have an entrepreneurial spirit? This is t...
- 11 Days Ago
Sales Account Manager
- Cornerstone Marketing
-
Covington, KY
FULL_TIME
- Job Summary: We are seeking a dynamic and results-driven Account Manager to join our team. The ideal candidate will be responsible for managing a portfolio of client accounts and serving as the primar...
- 24 Days Ago
Program Manager
- Brewco Marketing Group
-
Central, KY
FULL_TIME
- Position: Program ManagerSupervisor: Program DirectorJob Description: Under the direction of the Program Director, the Program Manager is responsible for: Managing all day-to-day elements of one of BM...
- Just Posted
Event Manager
- 9Rooftops Marketing, LLC
-
Louisville, KY
CONTRACTOR
- The Event Manager will manage project-based summer programs under the supervision of the 9Rooftops Experiential Team. This position is responsible for the day-to-day management and execution of client...
- 22 Days Ago
Key Account Sales Manager
- J&L Marketing, Inc.
-
Louisville, KY
FULL_TIME
- Louisville, KY (Full-time on-site position with some travel required)Join the dynamic team at J&L Marketing, a leading provider of fully integrated automotive digital and direct marketing solutions. W...
- 4 Days Ago
Database Marketing Manager jobs at Popular Companies
Database Marketing Manager
- ASRC Federal Holding Company
-
Las Vegas, NV
- Job Description Position Summary: The Database Marketing Manager reports to Mohegan Gaming Nevada ("MGNV") and will be r...
- 6/10/2024 12:00:00 AM
Database Marketing Manager - Maryland
- Live! Casino and Hotel Maryland
-
Hanover, MD
- Overview: Why We Need Your Talents: The Manager of Loyalty Marketing is responsible for the successful execution of Mark...
- 6/10/2024 12:00:00 AM
Originating Loan Officer Assistant
- Guild
-
Auburn, WA
- Guild Mortgage Company, closing loans and opening doors since 1960. As a mortgage banking firm we are dedicated to servi...
- 6/9/2024 12:00:00 AM
CRM Database Coordinator
- DLA Piper
-
San Diego, CA
- DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without r...
- 6/9/2024 12:00:00 AM
CRM Database Coordinator
- DLA Piper
-
Washington, DC
- DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without r...
- 6/9/2024 12:00:00 AM
Director of Corporate Engagement
- The Salvation Army Golden State Division
-
- OVERVIEW: This position's primary role is to build and cultivate relationships with major corporations within the Golden...
- 6/8/2024 12:00:00 AM
Database Marketing Lead Analyst
- Citigroup
-
Schaumburg, IL
- **Position Summary** The primary focus of the Database Marketing Lead Analyst is directly contributing to the execution,...
- 6/6/2024 12:00:00 AM
Administrative Assistant
- Chadon Health Services, Inc.
-
Duluth, GA
- Job Description Chadon health Services, Inc., Inc. is seeking for "Administrative Assistant " FOR A HOME CARE AGENCY in ...
- 6/6/2024 12:00:00 AM
About Kentucky
Kentucky (/kənˈtʌki/ (listen) kən-TUK-ee), officially the Commonwealth of Kentucky, is a state located in the east south-central region of the United States. Although styled as the "State of Kentucky" in the law creating it, (because in Kentucky's first constitution, the name state was used) Kentucky is one of four U.S. states constituted as a commonwealth (the others being Virginia, Pennsylvania, and Massachusetts). Originally a part of Virginia, in 1792 Kentucky became the 15th state to join the Union. Kentucky is the 37th most extensive and the 26th most populous of the 50 United States.
Ke...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Manager jobs
$120,025 to $156,251
Most Popular Cities in Kentucky for Database Marketing Manager Jobs
What does a Database Marketing Manager do?
Database Marketing Manager in Cincinnati, OH
Top Key Players Covered in this report – The graph database market comprises major solution providers, such as IBM, Microsoft, Oracle, AWS, Neo4j, OrientDB, TIBCO, Franz, OpenLink Software, MarkLogic, TigerGraph, DataStax, Ontotext, Stardog, Cray, ArangoDB , Bitnine, Objectivity, Memgraph, Cambridge Semantics, Fluree, and Blazegraph.
January 26, 2020
Database Marketing Manager in New Suffolk, NY
Whitepapers Access Our Library of Mobile Marketing Ebooks.
December 06, 2019
Database Marketing Manager in Reno, NV
Doing so allows you to distinguish between sending acquisition emails and upsell or cross-selling emails.Also arrange the database by high value accounts.
December 09, 2019