Database Marketing Analyst jobs in Maine
Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)
Recently Added Database Marketing Analyst jobs
Marketing Analyst
- ADP Middleware Test Company
-
Boothbay, ME
TEMPORARY
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At AAA Northern California, Nevada and Utah (NCNU), we know you're more than who you bring to work. For over a century, we've continued to redefine ourselves to become a multi-faceted leading provider of travel, insurance, and auto services. We know you're as versatile as we are, and it makes what you have to offer the Members and communities we serve that much more unique.
Become the face of AAA.
You're unique. You're creative. You're AAA.
With your ability to excel at both the creative and business side of marketing, becoming a member of our AAA NCNU team means being challenged to strengthen our brand and products. As a dynamic and evolving organization we are reinventing the landscape of how we deliver our message. Through open and transparent dialogue and interdependent collaboration, you'll use automated marketing tools to deploy more timely and relevant marketing solutions across AAA.
The Marketing Analyst IV will collaborate with various functions in the organization to create effective integrative marketing campaigns using Teradata's Aprimo Marketing Studio campaign management software. From effective targeting and segmentation to creating accurate output (direct mail and outbound call) lists and emails, this position would support membership acquisition and retention as well as cross-selling of various insurance and travel products. Support new life cycle communication initiatives. Conduct quality assurance steps to ensure accuracy of list pulls to maintain a satisfactory member experience.
Essential Functions / Principal Responsibilities
*Produce marketing campaigns on a timely basis.
*Refine targeting criteria by looking for more efficient and effective ways to set up segmentations.
*Collaborate with the Consumer Insights team to gather business requirements to support marketing campaign processes and targeting needs when necessary.
*Provide business managers with the project status updates and raises any risks or issues that arise.
*Gather requirements, procure resources and subject-matter-experts, partner with relevant parties to develop plan and support deployment of new life cycle communication initiatives.
*Apply and refine QA process to continue to reduce errors from list pulls.
*Develop technical specifications and work with IT on deliverables and timeline as required.
Knowledge, Skills and Abilities Required:
*Knowledge of marketing campaign management software (ideally Teradata's Aprimo Marketing Studio)
*Knowledge of campaign management best practices from logical segmentation to output formatting
*Strong project and time management skills
*Interpersonal communication skills, including problem recognition/avoidance/resolution and strong negotiation skills
*Intermediate knowledge of marketing principles, concepts, techniques and analytical modeling relevant to the field of promotion and marketing
*If candidate has knowledge of SAS, this role will use SAS to conduct quality assurance/control data processing as needed. (Preferred)
*Experience in establishing operational objectives and process mapping based on the needs of business partners (Preferred)
Education, Work Experience, Licenses & Certifications
*Bachelor's degree in business, statistics, computer science or related discipline (or an equivalent combination of education and experience)
*2 years of experience in campaign management software (Preferred)
*3 years in direct marketing field (Preferred)
*3 years of experience in relevant technical work (Preferred)
Joining AAA NCNU delivers career potential, flexibility, and excellent benefits. Become the face of AAA, and bring your whole self to every aspect of what we do. Give your career a jumpstart with the company that has a well-respected past and a smart business eye towards the future. Apply today.
AAA NCNU is proud to be an Equal Opportunity Employer.
- 10 Days Ago
Marketing Data Analyst / Engineer
- JobRialto
-
Westbrook, ME
FULL_TIME
- DescriptionAre you a Data Analyst / Engineer with deep marketing experience? Are you looking for a great new challenge?Our client is looking to bring on a Marketing Data Analyst / Engineer to join an ...
- 7 Days Ago
Marketing Data Analyst
- Compunnel Inc.
-
Westbrook, ME
CONTRACTOR
- Are you a Data Analyst / Engineer with deep marketing experience? Are you looking for a great new challenge? Our Maine-based client is looking to bring on a Marketing Data Analyst / Engineer to join a...
- 8 Days Ago
Marketing Analyst (Remote)
- INFUSE
-
Portland, ME
FULL_TIME
- Are you passionate about marketing? Ready to dive into the world of demand generation? INFUSE is one of the fastest-growing lead-generation companies! INFUSED with drive, innovation, and integrity, we...
- 9 Days Ago
Database Developer
- NRB
-
Brussels, ME
FULL_TIME
- Trasys International offers IT Consulting jobs at the European Institutions and International Organizations 🌎 We strive to provide the best talent to our customers, and to do that, we need enthusiast...
- 26 Days Ago
Manager, Website Marketing - - Remote | WFH
- Get It Recruit - Marketing
-
Portland, ME
FULL_TIME
- Full Job DescriptionAbout the Team/RoleWe are seeking a dynamic Manager of Website Marketing to support our omni-channel demand generation strategy. In this role, you'll oversee multiple websites, dri...
- 4 Days Ago
Database Marketing Analyst jobs at Popular Companies
Data Analyst (Pharma/Lifesciences)
- Tiger Analytics
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- Tiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 c...
- 6/10/2024 12:00:00 AM
Application Support Trading - Front Office
- QUANTEAM - North America (RAINBOW PARTNERS Group)
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- As the founding entity of RAINBOW PARTNERS, Quanteam is a consulting firm specializing in the fields of Banking, Finance...
- 6/10/2024 12:00:00 AM
Data Science Analyst
- Wingstop Restaurants Inc.
-
Dallas, TX
- WHO WE ARE We’re not in the wing business. We’re in the flavor business. It’s been our mission To Serve the World Flavor...
- 6/10/2024 12:00:00 AM
Marketing Data Coordinator
- Clayco
-
Overland, MO
- About Us: Clayco is a full-service, turnkey real estate development, master planning, architecture, engineering and cons...
- 6/10/2024 12:00:00 AM
Research Analyst
- Lee & Associates Dallas/Fort Worth
-
Dallas, TX
- The Research Analyst will join the DFW Lee & Associate Marketing & Research team in Dallas (Addison) to aid our office, ...
- 6/10/2024 12:00:00 AM
Salesforce Business Analyst
- Blue Signal Search
-
Miramar, FL
- Salesforce Business Analyst Our client is a leading player in the manufacturing sector, recognized for its robust presen...
- 6/10/2024 12:00:00 AM
CRM Analyst, Global Marketing – Jewelry
- Harry Winston
-
New York, NY
- Job Summary The Global CRM Analyst will report directly to the Global CRM Manager to oversee global data quality, delive...
- 6/10/2024 12:00:00 AM
ANALYST - DATABASE MARKETING
- Seminole Hard Rock Support Services
-
Fort Lauderdale, FL
- Overview: Provides technical and organizational support for the Manager CRM, including but not limited to, building offe...
- 6/6/2024 12:00:00 AM
About Maine
To the south and east is the Atlantic Ocean and to the north and northeast is New Brunswick, a province of Canada. The Canadian province of Quebec is to the northwest. Maine is both the northernmost state in New England and the largest, accounting for almost half of the region's entire land area. Maine is the only state in the continental US to border only one other American state (New Hampshire to the South and West).
Maine is the easternmost state in the United States in both its extreme points and its geographic center. The town of Lubec is the easternmost organized settlement in the United...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Analyst jobs
$65,486 to $87,379
Most Popular Cities in Maine for Database Marketing Analyst Jobs
What does a Database Marketing Analyst do?
Database Marketing Analyst in Petersburg, VA
This position will work directly with marketing teams spanning HomeAway’s entire brand portfolio,including 20+ brands across 10 geographies around the world. Additionally, the role will work with our database, product, and development teams to support marketing efforts.
February 24, 2020
Database Marketing Analyst in Boulder, CO
This position is responsible for the management of direct mail operations and database maintenance, including mailing list preparation and deadlines.
December 04, 2019
Database Marketing Analyst in Grand Rapids, MI
There’s a lot of collaboration in a Database Marketing Analyst’s job.
December 24, 2019