Business Analytics Director jobs in Texas

Business Analytics Director manages and oversees business analytics projects and processes to provide data-driven insights related to business performance used to advise and develop strategies for operational improvements and future business initiatives. Utilizes KPIs, business performance data, industry trends, competitor intelligence, and customer information to develop analytical tools, reports, and models across the organization to inform and support decision-making. Being a Business Analytics Director consults with stakeholders to understand the business model, objectives, issues, and challenges that analytics can support. Develops standards and collection processes to support robust analytics and reporting data pipelines. Additionally, Business Analytics Director builds teams with statistical methods, modeling, analytical methodologies, and data analysis skills to support the business. Requires a bachelor's degree in finance, statistics or a quantitative field. Typically reports to a head of a unit/department. The Business Analytics Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Business Analytics Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)

M
Program Director - Marketing Analytics
  • Marketing Analytics - MD Anderson Cancer Center Careers
  • United States, TX FULL_TIME
  • The mission of The University of Texas MD Anderson Cancer Center is to eliminate cancer in Texas, the nation, and the world through outstanding programs that integrate patient care, research and prevention, and through education for undergraduate and graduate students, trainees, professionals, employees and the public. 

    Summary

    The primary purpose of the Program Director, Marketing is to lead the marketing analytics program for the global brand to demonstrate return on investment, contribution impact and general brand impact. This role will connect performance metrics to promote growth, while leading and providing direction for measuring the health of the brand on an ongoing basis and cultivate marketing ROI and reporting for the institution. This leader will manage strategy and provide direction on all analytics programs including (but not limited to): assessment frameworks, testing, tracking, and analyzing including business intelligence, campaign effectiveness and ROI. The role will continue to interface across all groups within Marketing but also expand its scope to meet the strategic demands and initiatives of the institution across the Institutional Affairs division and other identified stakeholder groups. 

    The ideal candidate will have a Bachelor's degree in Marketing/Communication, Data Science, IT or other related field, as well as at least eight years of marketing performance or analytics experience. At least three years of experience in a management or supervisory role is also preferred. 

    Key Functions

    Marketing Performance, Analytics & Reporting

    • Provide leadership for divisional performance and measurement team, overseeing the management of all databases and systems related to automated measurement tools, modeling, return on investment and predictive analytics initiatives.
    • Protect MD Anderson data and provide guidance for first party data initiatives as it relates to third party cookie deprecation.
    • Understand marketing funnel and media buying for purposes of performance reporting and optimization recommendations.
    • Oversee tracking of the MD Anderson brand health scores, concept testing, website usability testing, patient experience measurement, segmentation, and ad hoc analytics initiatives as needed.
    • Outline and implement analytics tool reporting requirements (e.g., pixels, JavaScript, field parameters, source code capture), data capture, and data integration needs based on documented objectives and requirements in measurement plan.
    • Manage and guide growth of new, web-based analytical tools to synthesize data into digital personalization for the MD Anderson public website and Marketing initiatives.
    • Generate and develop recommendations for opportunities to integration across the institution and prove marketing effectiveness using business intelligence tools and ROI formulas.
    • Lead the strategic development and implementation of marketing effectiveness in the areas of demand generation, brand performance, paid/owned/earned initiatives, and patient experience derived through these efforts.
    • Regularly communicate outcomes to management and executive teams.

    People, Budget, and Vendor Management

    • Manage external relationships, including selection, contract management, and evaluation of agency performance.
    • Oversees budget forecasts and management with particular emphasis on ROI of initiatives.
    • Tracks, manages, and reports expenses for programs
    • Proactively develop positive, long-term relationships with key agency contacts creating and socializing an integrated workflow process
    • Works with support staff as well as vendors and to provide ongoing communication of assignments, projects, and budgets.
    • Provides direction and oversight for the program and personnel/support staff.

     

     

    Education

    Required: Bachelor's degree in Business Administration, Healthcare Administration or related field.

    Preferred: Master’s degree in Business Administration, Healthcare Administration or related field.

    Experience

    Required: Five years project/program management experience. May substitute required education degree with additional years of equivalent experience on a one to one basis. Preferred degree may substitute for two years of required experience.

    It is the policy of The University of Texas MD Anderson Cancer Center to provide equal employment opportunity without regard to race, color, religion, age, national origin, sex, gender, sexual orientation, gender identity/expression, disability, protected veteran status, genetic information, or any other basis protected by institutional policy or by federal, state or local laws unless such distinction is required by law. http://www.mdanderson.org/about-us/legal-and-policy/legal-statements/eeo-affirmative-action.html

    Additional Information
  • 5 Days Ago

C
Consultant - Business Operations / Management (Houston)
  • Cogent Analytics
  • Houston, TX FULL_TIME
  • Business Operations Consultant/Project DirectorDesign, build, implement, train and evaluate customized solutions and advice that assist organizations in improving productivity and increasing revenues,...
  • 1 Month Ago

L
Specialty Pharmacy - Director of Payor Access
  • Loopback Analytics
  • Dallas, TX FULL_TIME
  • About the Job Loopback Analytics is hiring a Director of Payor Access Services to help drive the development and execution of the company-wide payor contracting and network participation on behalf of ...
  • 5 Days Ago

S
Business Analyst
  • ShiftCode Analytics, Inc.
  • Houston, TX CONTRACTOR
  • BUSINESS ANALYST5 MONTHS CONTRACT EXTHOUSTON, TEXASNEED LOCAL ONLYVISA- NO CPT/H1BOn site Requirement: on site every Wednesday, and every three weeks candidates must go on site Tues-Thursday (let me k...
  • 8 Days Ago

F
Business Analyst
  • Fractal Analytics Inc
  • Texas, TX FULL_TIME
  • It's fun to work in a company where people truly BELIEVE in what they are doing! We're committed to bringing passion and customer focus to the business. Fractal is a strategic AI partner to Fortune 50...
  • 16 Days Ago

S
Lead Business Analyst
  • ShiftCode Analytics, Inc.
  • Addison, TX FULL_TIME
  • LEAD BUSINESS ANALYST6 MONTHS CONTRACT 2 HIREADDISON, TEXAS (HYBRID)VISA- USC/GC ONLYRequirements8 years of BA experience required, 10 years preferred3 years of Lead BA expereinceSQL querying experien...
  • 8 Days Ago

B
Sr. AD, Business Analytics - Remote
  • Boehringer Ingelheim
  • Ridgefield, CT
  • **Description** The Sr. Associate Director of Business Analytics is responsible for supporting BIPI Sales, Marketing and...
  • 6/11/2024 12:00:00 AM

P
Director / VP, Business Analytics (Based in Dubai)
  • Property Finder
  • DUBAI BASED ROLE. Relocation would be required but with highly competitive, tax free salary package. Company Profile: Pr...
  • 6/10/2024 12:00:00 AM

P
Director / VP, Business Analytics (Based in Dubai)
  • Property Finder
  • Seattle, WA
  • DUBAI BASED ROLE. Relocation would be required but with highly competitive, tax free salary package. Company Profile: Pr...
  • 6/10/2024 12:00:00 AM

P
Director / VP, Business Analytics (Based in Dubai)
  • Property Finder
  • DUBAI BASED ROLE. Relocation would be required but with highly competitive, tax free salary package. Company Profile: Pr...
  • 6/10/2024 12:00:00 AM

G
Sr. Pricing and Market Intelligence Manager
  • GoodRx
  • GoodRx is America's healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health info...
  • 6/10/2024 12:00:00 AM

C
Business Intelligence Analyst
  • Continental
  • Menomonee Falls, WI
  • Continental Properties is looking for a Business Intelligence Analyst to join our team at our home office in Menomonee F...
  • 6/9/2024 12:00:00 AM

H
Business Analyst II (Drugstore & Beauty)
  • H-E-B
  • San Antonio, TX
  • Responsibilities: Corporate Planning & Analysis develops / maintains budgets and financial systems while providing curre...
  • 6/8/2024 12:00:00 AM

H
Business Analyst II, Enterprise Projects
  • HEB
  • San Antonio, TX
  • Responsibilities: Corporate Planning & Analysis develops / maintains budgets and financial systems while providing curre...
  • 6/7/2024 12:00:00 AM

Texas (/ˈtɛksəs/, locally /ˈtɛksɪz/; Spanish: Texas or Tejas Spanish pronunciation: [ˈtexas] (listen)) is the second largest state in the United States by both area and population. Geographically located in the South Central region of the country, Texas shares borders with the U.S. states of Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the west, and the Mexican states of Chihuahua, Coahuila, Nuevo León, and Tamaulipas to the southwest, while the Gulf of Mexico is to the southeast. Houston is the most populous city in Texas and the fourth largest in the...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Business Analytics Director jobs
$173,159 to $230,691

Business Analytics Director in Wichita Falls, TX
But first, let’s address what a business analytics professional actually does.
January 12, 2020
Business Analytics Director in Baton Rouge, LA
Success in today’s business world requires a practical, hands-on approach to information, whether you are analyzing it, integrating it or sharing it.
January 17, 2020
Business Analytics Director in Great Falls, MT
Our data for social good class gives students opportunities to see how analytics can be used to solve pressing questions for society.
December 02, 2019