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Marketing Communications Specialist jobs in Michigan

Marketing Communications Specialist coordinates and implements marketing communications projects. Supports the planning and execution of trade shows, special events, and conferences to showcase products and amplify messaging. Being a Marketing Communications Specialist creates consistent themes, messaging, and branding in all communication touch points, including advertising and social media. Sources and develops content and visual collateral for campaigns. Additionally, Marketing Communications Specialist tracks projects and prepares status reports for stakeholders. Liaises with the media, vendors, and internal sales and product teams. Requires a bachelor's degree. Typically reports to a supervisor or manager. The Marketing Communications Specialist occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Marketing Communications Specialist typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)

Recently Added Marketing Communications Specialist jobs

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Marketing Analyst
  • ddm marketing + communications
  • Grand Rapids, MI FULL_TIME
  • MARKETING ANALYST - JOB DESCRIPTION

    As a Marketing Analyst, you will play a crucial role in supporting the marketing efforts within the organization. You will use the insights you find to help ddm and our clients make better business decisions – like increasing revenue or optimizing marketing campaigns. You will be responsible for collecting and interpreting research about market trends, customer experience, competitors’ activities, and marketing strategies for our company and our clients. Your duties include identifying target audiences, gathering web analytics, and providing actionable recommendations to drive toward determined KPIs.

    Your primary function: Marketing Analyst

    Your roles to support that function:
    • Compile and analyze marketing data
    • Provide actionable insights to drive client success
    • Build marketing dashboards
    • Provide regular reporting
    • Troubleshoot and maintain marketing data
    • Develop, own, and manage analytic and reporting processes
    Specific duties and responsibilities to support your roles:
    • Analyze marketing metrics for effect/cause relationships between outcomes and marketing activities.
    • Help determine marketing KPIs and work with other internal departments to ensure accurate tracking.
    • Serve as the subject matter expert on analytics for clients by understanding business goals and providing plans for consistent analysis and reporting of marketing data.
    • Scope, build, and maintain dashboards to visualize marketing performance.
    • Mine and analyze data to identify key trends, segments, and associations.
    • Identify potential testing opportunities to optimize marketing activities.
    • Effectively communicate performance and recommendations to internal and external stakeholders.
    • Work cross-departmentally to create a holistic view of marketing analytics for clients.
    • Manage data sources and troubleshoot to ensure data integrity.
    • Provide proactive solutions based on data analysis.
    • Support department teams with regular reporting needs such as monthly media campaign reporting.

    Professional skills and qualifications needed for consideration:
    • 4 years of experience in marketing analytics
    • BA degree in relevant field, such as marketing, statistics, or business.
    • Strong experience with Google Analytics 4. Experience with Mixpanel and Google Tag Manager is a plus.
    • Highly proficient in data manipulation through Microsoft Excel.
    • Proficient in data visualization platforms such as Looker Studio, Tableau, and Power BI.
    • Familiarity with marketing tools such as CRMs (Salesforce, Hubspot, etc.), marketing automation platforms (Salesforce Marketing Cloud, Hubspot, Marketo, Pardot, etc.), media platforms (Meta, TikTok, LinkedIn, Hootsuite, etc.), and other tools (SEMRush, Monsido, Cision, etc.).
    • Understanding of data integrity, such as best practice for data structure, data hygiene, and attribution.
    • Proficient in problem-solving and critical thinking, with the ability to analyze situations, evaluate information, and devise effective recommendations.
    • Strong understanding of business and marketing strategies, the customer journey, and marketing channels.
    • The ability to write and understand SQL and RegEx is a plus.

    WHO IS DDM?
    Some specifics that guide expectations of all team members:
    Know our passion: Amaze our clients

    Understand our niche: Delivering extraordinary service and amazing solutions to highly complex or regulated industries.

    Exhibit our core values:
    • Serve our clients tenaciously.
    • Respect the team.
    • Be curious – first ask why then tackle how.
    • Run through the wall attitude.
    • Deliver excellence, not excuses.
    • Play up a level.
  • 21 Days Ago
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U
Marketing & Communications Specialist
  • University of Michigan
  • Ann Arbor, MI FULL_TIME
  • How to ApplyA cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the positi...
  • 3 Days Ago
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C
Marketing Communications Specialist
  • C3 Industries - High Profile - Cloud Cover
  • Ann Arbor, MI FULL_TIME
  • JOB SUMMARY:Our company is looking for a talented and highly motivated Marketing Communications Specialist to join our team. As a Marketing Communications Specialist, you will be responsible for creat...
  • 2 Days Ago
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S
Communications Director
  • State Reforestation Specialist - Forest Management...
  • Lansing, MI FULL_TIME
  • Salary $40,000.00 - $60,000.00 Annually Location Lansing, MI Job Type Permanent Full Time Job Number 0315-24-005 Department House of Representatives Opening Date 05/14/2024 Bargaining Unit N/A Job Des...
  • 6 Days Ago
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C
Mental Health Social Worker 9-P11
  • Communications Specialist 14 (Public Information...
  • Kalamazoo, MI FULL_TIME
  • Salary $23.94 - $33.03 Hourly Location Kalamazoo, MI Job Type Permanent Full Time Job Number 3909-24-KPH-059-EST-FILL Department Health and Human Services - Kalamazoo Psychiatric Hospital Opening Date...
  • 9 Days Ago
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S
Communications Representative 9-P11
  • Services Specialist 9-12 (Adult Services) Saginaw...
  • Detroit, MI FULL_TIME
  • Salary $23.90 - $37.46 Hourly Location Detroit, MI Job Type Permanent Full Time Job Number 1801-23-UI-EXE-121 Department LEO-Labor and Econ Opportunity Opening Date 06/10/2024 Closing Date 6/17/2024 4...
  • Just Posted
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Marketing Communications Specialist jobs at Popular Companies

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Marketing Communications Specialist
  • Robert Half
  • Secaucus, NJ
  • Overview: The MARCOM Specialist help lead aggressive growth across the industry. This person will lead market and brand ...
  • 6/10/2024 12:00:00 AM
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8
Marketing Communications Specialist
  • 80Twenty
  • Our world famous grocery client is seeking a Marketing Communications Specialist to be responsible for developing, desig...
  • 6/10/2024 12:00:00 AM
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T
Marketing & Communications Specialist
  • THREE RIVERS SOIL AND WATER CONSERVATION DISTRICT
  • Tappahannock, VA
  • The Three Rivers Soil & Water Conservation District has an opening for a full-time Marketing & Communications Specialist...
  • 6/9/2024 12:00:00 AM
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S
Marketing Communications Specialist
  • Southern States, LLC
  • Hampton, GA
  • Job Summary: The Marketing Communications Specialist will provide support in the execution of communications strategies ...
  • 6/9/2024 12:00:00 AM
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Marketing & Communications Specialist
  • Noble Direct, Inc
  • Hayward, CA
  • For those who find themselves eager to express their creativity, live an active lifestyle, and are unafraid to stand out...
  • 6/8/2024 12:00:00 AM
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2
Marketing Communications Specialist
  • 24 Seven Talent
  • Monrovia, CA
  • Our client, a well-know Food Store, is looking for a Marketing Communications Specialist to join their team. This will b...
  • 6/8/2024 12:00:00 AM
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I
Marketing Communications Specialist
  • i-PRO Americas Inc.
  • Why Work for i-PRO i-PRO became independent from Panasonic in October 2019. We strive to capture moments of underlying t...
  • 6/7/2024 12:00:00 AM
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T
Marketing Communications Specialist
  • TALENT Software Services
  • Santa Clarita, CA
  • Are you an experienced Marketing Communications Specialist with a desire to excel? If so, then Talent Software Services ...
  • 6/7/2024 12:00:00 AM
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About Michigan

Michigan consists of two peninsulas that lie between 82°30' to about 90°30' west longitude, and are separated by the Straits of Mackinac. The 45th parallel north runs through the state—marked by highway signs and the Polar-Equator Trail—along a line including Mission Point Light near Traverse City, the towns of Gaylord and Alpena in the Lower Peninsula and Menominee in the Upper Peninsula. With the exception of two small areas that are drained by the Mississippi River by way of the Wisconsin River in the Upper Peninsula and by way of the Kankakee-Illinois River in the Lower Peninsula, Michigan...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Communications Specialist jobs
$67,218 to $87,569

Most Popular Cities in Michigan for Marketing Communications Specialist Jobs

What does a Marketing Communications Specialist do?

Marketing Communications Specialist in High Point, NC
Marketing communications specialists create all the marketing materials that are distributed to customers, including newsletters, emails, and brochures.
January 21, 2020
Marketing Communications Specialist in Lansing, MI
Wow us with added experience in digital marketing, analytics and reporting, PowerPoint mastery, video and photography or graphical design skills.
February 11, 2020
Marketing Communications Specialist in Boulder, CO
You will be creating content for email newsletters, digital and print marketing campaigns, and website copy.
December 04, 2019