Customer Insights Analyst analyzes customer and consumer data and research to identify trends, key indicators, patterns, and insights. Assists in developing and conducting focus groups, surveys, competitor intelligence studies, and industry research to support product development, category/brand management and marketing or sales initiatives. Being a Customer Insights Analyst uses market research and statistical methodologies and tools to perform analysis. Performs data collection, input, and aggregation processes to develop and maintain research databases. Additionally, Customer Insights Analyst requires a bachelor's degree. Typically reports to a supervisor. The Customer Insights Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Customer Insights Analyst typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
Position: Marketing Insights Analyst! 24-00114
Location: Parsippany, NJ (100% REMOTE to AREA only– with occasional onsite meetings)
Rate: $45.00-$50.00 per hour (W2 only)
Contract Duration: 12 months (with the possibility of Right to Hire)
No C2C or 3rd party agencies
About Us: We’re assembling a team of dynamic professionals, and we want you to be part of it! As a Marketing Insights Analyst, you’ll play a pivotal role in shaping our Commercial business strategy. Dive into market research, consumer insights, and more—all while working remotely from the comfort of your home.
What You’ll Do:
Collaborate with the Marketing Insights Team to execute impactful Market Research initiatives.
Uncover insights that drive Brand, Product, Advertising, and Customer Program strategies.
Dive deep into marketing research, analyzing data and trends.
Leverage our tools and manage vendor relationships to gather valuable information.
Be the bridge between data and strategy, asking the right questions and identifying needs.
Present your findings to business owners and senior management, providing actionable insights.
Required Skills:
Market Research Focus:
Technical Skills:
Personal Attributes:
Education
Ready to make an impact? Apply now and let’s shape the future together!