Advertising Manager manages the implementation of the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational and stakeholder objectives. Controls the budget, expenditures, resource allocation, and project timelines for all advertising campaigns. Being an Advertising Manager identifies media channels and directs the placement of all advertisements and the development of promotional materials. Ensures consistent and effective branding and messaging in all forms of advertisements. Additionally, Advertising Manager deploys metrics and data analytics processes to measure campaign effectiveness and assess return on investment. Maintains awareness of industry and competitive intelligence and recommends innovative and new advertising methods and initiatives. Requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a director. The Advertising Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be an Advertising Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Job description
NYC-based ad agency is seeking a detail-oriented Digital Account Manager to work on entertainment-centric campaigns for tv network and film studio clients. This role will eventually become heavy on day-to-day client interaction, while simultaneously working closely with the internal creative team to meet client goals, expectations, and deadlines. Digital media experience is an asset, as are solid relationship building skills. In this role, you’ll oversee campaigns from inception to completion, and you’ll create and manage budgets and SOWs based on client-provided media buys while you create/oversee timelines/calendars for these campaigns. Organization and attention to detail is king- or queen- in this role! The ideal candidate will have a certain amount of experience in the digital space, especially as it pertains to display and social creative campaigns. This candidate should also be open to learning about– or be familiar with– emerging software and social platforms. Love of entertainment properties makes for a good fit in this role.
Hybrid
Qualifications:
· Minimum of 5 years account experience within the digital and social advertising space.
· Excellent communication (both written & oral) and presentation skills.
· Solid time management and organizational skills.
· Ability to work effectively and efficiently in a fast-paced environment while handling multiple projects simultaneously.
· Ability to maintain and/or develop client relationships.
· Experience working on large-scale display and social campaigns.
· Familiarity with the main social platforms, as well as emerging platforms.
· A solid eye for detail when proofing and QA-ing.
· Experience in entertainment marketing is a plus.
· Must be familiar with Mac OS.
Please email a PDF of your resume to info@mammothnyc.com.
Please no recruiters/agencies/phone calls, please
Job Type: Full-time
Schedule:
Monday to Friday
Experience:
Digital Account management: 5 years (Required)
Job Types: Full-time, Contract
Schedule:
Experience:
Ability to Commute:
Ability to Relocate:
Work Location: Hybrid remote in New York, NY 10010